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MullenLowe Holiday Card


Mullen Lowe Holiday Card

Project: The creatives came up with the concept of making a wreath out of real tentacles and a sweater made for an octopus.

Role: Produced the photoshoot, which also included hitting up the local fish stores for some octopus, and finding a great knitter who could create a custom octopus sweater.


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Wreaths are fragrant and iconic harbingers of the holiday season. 

They’re even more fragrant when they’re made of actual octopus tentacles. 

(Nice and zoomed in so that you can see all of the details. See below for the "making of.")

(Nice and zoomed in so that you can see all of the details. See below for the "making of.")


Christmas sweaters have come to dominate holiday pop culture.

What started out as an ironic love affair has become totally mainstream.

Let’s not leave our iconic MullenLowe Octopus out in the cold. 

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